Friday, June 18, 2010

Forthcoming Events at Crossword

Find below details on the events at Crossword Bookstores.


Event:                                   Book Launch
Titles:                                  Ten Much. Ten ordinary processes for extraordinary success
Author :                               AG Krishnamurthy.
Guest:                                  R. Balki, Chairman & Chief Creative Officer, Lowe Lintas, Mumbai
Publisher:                             McGraw Hill.
Date & Time:                       Friday, 18th June 2010 at 7:00 pm
Venue:                                  Crossword Kemps corner. 



Book Synopsis:
While Luck is a happening or an event and is accidental, Success is intended and acquired by a rigorous application of certain time-tested processes.
Ten Much is a collection of stories of people, some famous, some fairly unknown, who went on to be successful despite severe adversities being thrown at them. Simply by following a few basic processes.


The Author:
A. G. Krishnamurthy, Founder, Chairman and Managing Director of Mudra Communications, is currently the Chairman of AGK Brand Consult.






Event:                                    DVD Launch
Titles:                                    Bum Bum Bole
Guest:                                   Darsheel Safary & Ziyah
                                              Eagle Home Entertainment
Date & Time:                        Friday, 18th June 2010 at 6:00 pm
Venue:                                  Crossword Juhu.





Event:                                    Book Reading.
Titles:                                    The  Cure
Author:                                 Geeta Anand
Guest:                                   Mallika Kapur, Mumbai Correspondent, CNN International.
Publisher:                              Random House
Date:                                     Friday25th June 2010.
Time:                                    7.00 pm
Venue:                                  Crossword Kemps Corner.


Geeta Anand is a Pulitzer Prize winning senior writer for the Wall Street Journal. The Cure, a true story, inspired the Hollywood film Extraordinary Measures.

Oscar nominated film “Extraordinary Measures” (Starring Harrison Ford) was based on The Cure.


About the Book:
John and Aileen Crowley were on top of the world. With John’s brand-new Harvard Business School degree, a great job, and three beautiful children, they thought they finally had it all. Then their two youngest children were diagnosed with Pompe disease – a muscular disorder so rare that no company had yet developed a medicine for it. Overnight, everything changed. The children were given only months to live. But John Crowley refused to accept fate. Determined to find scientists who could develop an enzyme that would keep his children alive, John quit his job and invested himself and his life savings in a biotech start-up company. The company went on to make medical and business history. But the struggle wasn’t over yet, and scientific setbacks, accusations of conflict of interest, business troubles, and the children’s own worsening condition would test the limits of John and Aileen’s minds and hearts as they fought for a cure.


About the Author:
Mumbai-born Geeta Anand is a senior writer for the Wall Street Journal. She wrote two of the stories that won the newspaper a Pulitzer Prize in 2002. In 2006, she received the top business reporting honor, the Gerald Loeb award; and in 2007, she was awarded the Victor Cohn Prize for Excellence in Medical Science Reporting. She now specializes in health and biotechnology, and currently lives in Mumbai. A true story, The Cure is her first book.




Event:                                    Book Launch.
Titles:                                    Happiness at Work
Author:                                 Shri Kumar Rao
Publisher:                              McGraw-Hill
Date:                                     Wednesday30th June 2010.
Time:                                     7.00 pm
Venue:                                  Crossword Kemps Corner.


About the Book:

Learn to create resilience and happiness no matter what’s going on in your life
In these tough times, there are few people who are completely happy with the current conditions. From business executives to the everyday Joe or Jane, everyone seems to be going through a rough economic and personal crunch. But acclaimed business school Professor Srikumar Rao says that we can learn to create joy no matter what else may be going on around us.
Rao shows you that it isn't the negative thing that happens to you that causes your unhappiness, it's how you see it. Happiness at Work is a thought-provoking new title that moves the mind away from negativity and forces you to resist labeling situations as "bad", but rather seeing them as neutral.
The Happiness Choice provides:
·         Surprising ways of looking at change and problem-solving
·         Exercises that shift one’s perspective

Learn the vital wisdom necessary to achieving a joyful, successful life as you define it through greater resilience and a strong inner core. Get it now with The Happiness Choice.


About the Author:
Srikumar Rao, Ph.D. is currently an adjunct professor at London Business School and the Haas School of Business at the University of California at Berkeley. He received his Ph.D. in Marketing from the Graduate School of Business, Columbia University. He has a M. Phil. in Marketing from the same school in addition to an M.B.A. from the Indian Institute of Management, Ahmedabad. His undergraduate training was in Physics at St. Stephen's College, Delhi University.




Event:                                    Book Launch & Reading
Titles:                                    The Monochrome Madonna
Author :                                Kalpana Swaminathan
Guest:                                   Chandrahas Chaudhary
Publisher:                              Penguin
Date & Time:                        Thursday, 1st July 2010 at 7:00 pm
Venue:                                  Crossword Kemps corner.



About the Book:
‘Sitara said, with awful distinctness, “I think I’m going to die.”
And that’s how I got stuck with the annual corpse.
Half an hour later I stood in an empty flat, alone with a stranger who was very recently, and very violently, dead.’
Rushing to Sitara’s aid, Lalli’s niece Sita is distracted by Raphael’s Sistine Madonna. Why is it monochrome? And what does it have to do with the body on the living-room floor?

Such questions are hardly relevant to the police in their hunt for the murderer. But Lalli is a detective who revels in curiosities, and she thinks otherwise.

A brisk thriller of deceit and intrigue, The Monochrome Madonna has Lalli at her most astute as she interprets the nuances of a murder without motive.


About the Author:

Kalpana Swaminathan is a surgeon and writer. She is the author of the novel Ambrosia for Afters and a collection of detective stories, Cryptic Death. She has also written six books for children. She shares the pseudonym Kalpish Ratna with Ishrat Syed, and their writings on science, the arts and literature appear in several publications



1 comment:

  1. A truly motivational and life changing book
    This book is really a good book which shows us right path. but i read
    one more book named "ONE BOOK FOR LIFE SUCCESS" which is truly
    motivational and life changing . .The writer has described in Plain
    English with lot of examples which is easy to understand...For More
    Please watch the videohttp://www.youtube.com/watch?v=biORjS8ngv0

    ReplyDelete